Influencer marketing is the latest trend, and it’s a trend that’s here to stay. Take full advantage
of this
marketing strategy with Orange Digital Marketing’s influencer marketing services.
If you’re looking for brand/product exposure in social media, influencer marketing is the way to go.
Orange Digital Marketing acts as a bridge between your brand and the top influencers in the
industry.
We have a huge database of influencers across a range of platforms and niches who will be instrumental in running successful marketing campaigns for your brand.
Marketers believe that influencer marketing is effective (Source: Oberlo)
Consumers who depend on social media for purchasing decisions (Source: awario)
Marketers agree that influencer marketing brings in better customers (Source: Digital Marketing Institute)
Better ROI than banner ads (Source: Shopify)
The OG platform for influencers, YouTube, has over 2 billion users globally. In addition to improving brand awareness, YouTube influencer marketing also offers a unique level of engagement.
Instagram has an active monthly user count of over 2 billion and more than 1 million influencer profiles. Influencer marketing on Instagram is super convenient, given the number of choices marketers have in terms of content and engagement types.
Twitter, offers one-of-a-kind opportunities to market your brand. Although tweets have a character limit, Twitter influencers can generate web traffic, increase user engagement, and improve brand awareness.
Sponsored content is a popular influencer marketing strategy where an influencer represents your brand/service and creates content on your behalf that will be shared with their followers. In addition to finding influencers for you, we will also ideate campaigns and find innovative ways to market your products/services.
Reviews are a vital tool not just in marketing but also to maintain a reputation. Our influencer marketing experts will assist in creating a detailed review of your product, either in the form of unboxing videos or through content where influencers share feedback of a product after using them for a while.
Also known as giveaways, the idea behind this influencer marketing strategy is to engage with customers or potential customers while offering your products/services for free. Our influencer marketing experts will conduct exciting contests that increase user engagement, improve brand awareness, and also help generate traffic to your website.
Looking for a unique way to connect with your customers? Product or content collaboration is what you’re looking for. We’ll help you connect with influencers in your niche and take part in planning, creating, and marketing the content. This not only triggers user engagement but also drives up sales, brand awareness, and website traffic.
The answer to this question depends on your objectives. What type of marketing content are you
expecting? What do you want from influencer marketing? How much are you willing to spend? Are you
planning to increase user engagement, or do you just want traffic to your website?
Answering questions like this is important, as different brands have different objectives.
Take, for
example, an influencer who focuses on skincare will be beneficial to a dermatologist who’s looking to
gain a foothold in the healthcare domain. Niches matter!!
Great for brands that are looking for a no-nonsense method to market their products. Our influencer marketing specialists will help you find influencers in your niche who will promote your products/services in return for a commission. This is a situation where everybody wins, as you get a sale and the influencer gets a commission.
The ambassador program is a long-term strategy where brands and influencers work together for longer periods of time. Our specialists will analyze your objectives and help you find an influencer who will promote your products/services for extended periods. This technique also increases your brand’s trust among the influencer’s audience.
And the ones that haven’t are missing out. Apart from brand awareness, influencer marketing also helps boost user engagement and increase traffic to your website. Although running an influencer marketing campaign sounds interesting, there are a lot of technicalities involved. At times like this, consulting an expert influencer marketing agency like Orange Digital Marketing is the perfect choice to make.
